Our Story

About Pizza luce

Discover the passion, craft and community behind every slice of pizza luce — authentic pizzaluce flavors brought to life in the heart of United States.

Pizza luce restaurant kitchen with fresh pizza preparation
20+
Years of Craftsmanship

The pizza luce Story

Pizza luce was born from a simple but powerful idea: great pizza should bring people together. Founded in St Paul, Minnesota, we set out to craft every pie with locally sourced ingredients, creative toppings and the kind of warmth that turns a meal into a memory.

What started as a single neighborhood location has grown into a beloved dining destination across the United States — yet our roots remain firmly planted in the community that gave us our start. Every pizza luce pie carries the DNA of our original kitchen: hand-stretched dough, house-made sauces and an unapologetic love of bold flavor.

  • Hand-crafted dough made fresh daily from locally sourced flour
  • Seasonal ingredients from Minnesota farms and regional suppliers
  • A rotating menu that celebrates creativity and classic comfort
  • Community-first culture — we give back to every neighborhood we serve
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Our Mission & Values

The pizzaluce experience is built on four pillars that guide everything we do — from sourcing ingredients to serving our community.

Made with Passion

Every pizza is crafted with the same dedication and love as our very first pie. Passion isn't an ingredient — it's the foundation of our kitchen.

Fresh & Local

We partner with regional farms and local producers to ensure every ingredient on your plate is as fresh, sustainable and flavorful as possible.

Community First

We are deeply rooted in our neighborhoods. From supporting local events to donating meals, giving back is woven into the pizza luce identity.

Uncompromising Quality

We never cut corners. From dough to delivery, every step of the pizza luce process is held to the highest standard because you deserve the best.

Our History

Two decades of dough, dedication and delicious luce pizza milestones that shaped who we are today.

2002

The First Slice

Pizza luce opens its doors at 1183 Selby Ave, St Paul, MN. A tiny kitchen, a big dream, and a wood-fired oven that would change everything.

2006

Community Recognition

Named "Best Pizza in the Twin Cities" by local press for the first time. Our commitment to fresh, local ingredients sets us apart from the crowd.

2010

Expanding the Menu

We launch our expanded pizzaluce menu featuring signature craft pies, house-made salads and locally brewed beer pairings — a new era begins.

2014

Second Location Opens

Demand grows and we open our second pizza luce location in Minneapolis, bringing our beloved luce pizza recipes to an even wider community.

2018

Online Ordering Launches

We embrace the digital age, launching our online ordering platform so pizza lucs fans across the United States can enjoy our pies at home.

2024

20 Years & Counting

Pizza luce celebrates two decades of community, creativity and craft. We look ahead with a renewed commitment to the flavors and values that started it all.

Meet Our Team

Passionate people who pour their hearts into every pizza luce experience — from the kitchen to the front door.

Marco Riva

Founder & Head Chef

Marco's passion for Neapolitan tradition and Minnesota spirit is the soul of every pizza luce recipe. Two decades of dough and counting.

Sofia Chen

Creative Director

Sofia curates the ever-evolving pizzaluce menu, translating seasonal produce and creative ideas into bold, memorable flavor combinations.

Daniel Torres

Operations Manager

Daniel ensures every pizza luce location runs like a well-oiled machine — keeping kitchens humming and guests smiling from open to close.

Amara Johnson

Community Relations

Amara champions the luce pizza community programs — local partnerships, events and outreach that make Pizza luce more than just a restaurant.

Want to join the Pizza luce family?

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Taste the pizza luce Difference

Order your favorite pizza luce pies today — fresh, bold and delivered straight to your door.

Our Location

1183 Selby Ave, St Paul, MN 55104, USA

Call Us

+1 651-288-0186